Privacy policy
Luxenne — Privacy Policy
Last updated: July 2026
Luxenne ("we", "us", or "our") is a fashion retail brand registered in the United Kingdom. This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit or make a purchase from our website, operated through Shopify.
We are committed to processing your data in full compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Luxenne acts as the data controller in relation to the personal information you provide to us.
1. Information We Collect
We collect personal information that you provide directly to us when you:
- Place an order;
- Create an account;
- Subscribe to our newsletter; or
- Contact our customer support team.
This may include:
- Full name
- Email address
- Delivery address
- Billing address
- Phone number
- Payment details (processed securely by Stripe—we never store your full card details on our servers)
We also collect certain information automatically when you browse our website, including:
- IP address
- Browser type and version
- Device identifiers
- Pages viewed
- Time spent on pages
- Referral source
- Diagnostic and usage data
This technical information is collected through cookies and similar tracking technologies, as described in Section 3.
If you contact us directly, we may retain records of that correspondence, including any attachments or information you provide.
2. How We Use Your Information
We use your personal information to:
- Process and fulfil your orders;
- Arrange delivery and provide shipping updates;
- Manage your customer account;
- Provide customer support;
- Respond to enquiries;
- Send marketing communications (where permitted by law or with your consent);
- Personalise your shopping experience;
- Improve our website and services;
- Meet legal, tax, and accounting obligations;
- Detect and prevent fraud or security incidents.
Our legal bases for processing under the UK GDPR include:
- Performance of a contract;
- Compliance with legal obligations;
- Legitimate interests (such as fraud prevention and service improvement);
- Consent (marketing communications and non-essential cookies).
3. Cookies & Tracking Technologies
We use cookies and similar technologies to ensure our website functions properly and to understand how visitors use our site.
Essential cookies support functions such as:
- Session management;
- Shopping cart functionality;
- Website security.
These cookies are strictly necessary and cannot be disabled.
We do not use non-essential cookies without your prior consent.
Our website also uses:
- Google Analytics;
- Meta (Facebook & Instagram) Pixel;
- Google Ads tracking technologies.
These tools help us:
- Measure advertising performance;
- Understand visitor behaviour;
- Deliver more relevant advertisements.
You may manage your cookie preferences using our Cookie Consent banner or through your browser settings.
For more information, please refer to our Cookie Policy.
4. Third-Party Services & Order Fulfilment
To operate efficiently and deliver your orders, we work with trusted third-party service providers.
These include:
- Shopify Inc. — e-commerce platform;
- Stripe, Inc. — secure payment processing;
- Meta Platforms, Inc. — advertising services;
- Google LLC — advertising and analytics services.
For shipping and fulfilment, we operate through an international logistics network with distribution hubs located in:
- United Kingdom;
- United States;
- Continental Europe;
- China.
Orders are fulfilled from the location offering the fastest and most efficient delivery based on inventory availability.
Regardless of fulfilment location, every product follows the same quality control and packaging standards.
All third-party providers are contractually required to process personal information solely on our behalf and in accordance with UK GDPR.
We never sell, rent, or trade your personal information to third parties for their own commercial purposes.
5. Data Retention
We retain your information only for as long as necessary to fulfil the purposes described in this Privacy Policy.
Typical retention periods include:
- Order and financial records: 7 years (to comply with UK tax regulations);
- Customer accounts: while your account remains active;
- Marketing preferences: until you unsubscribe or withdraw consent.
When data is no longer required, it is securely deleted or anonymised.
6. Your Rights Under UK GDPR
Under the UK GDPR, you have the right to:
- Access your personal data;
- Correct inaccurate information;
- Request deletion ("Right to be Forgotten");
- Restrict processing;
- Receive your data in a portable format;
- Object to certain processing activities;
- Not be subject to solely automated decisions producing legal or significant effects.
To exercise any of these rights, please contact us at:
We aim to acknowledge requests within 48 hours and respond within 30 days, unless an extension is legally permitted.
There is normally no charge for exercising your data protection rights.
7. International Data Transfers
Because we work with global service providers, your personal information may be transferred outside the United Kingdom.
Whenever this occurs, we ensure appropriate safeguards are in place, including:
- UK International Data Transfer Agreements (IDTAs);
- UK Addendum to the EU Standard Contractual Clauses (SCCs);
- Adequacy decisions;
- Binding Corporate Rules where applicable.
By using our services, you acknowledge that your information may be processed internationally under legally compliant safeguards.
8. Data Security
Protecting your personal information is a priority.
Our security measures include:
- SSL/TLS encrypted connections;
- Enterprise-grade Shopify infrastructure;
- PCI DSS compliant payment processing through Stripe;
- Restricted internal access to personal information;
- Regular staff training on data protection;
- Appropriate organisational and technical safeguards.
If a data breach creates a risk to your rights and freedoms, we will notify the Information Commissioner's Office (ICO) within 72 hours, where legally required, and inform affected individuals without undue delay.
9. Children's Privacy
Our website and services are not intended for individuals under 16 years of age.
We do not knowingly collect personal information from anyone under 16.
If you believe that a child has provided us with personal information, please contact us immediately at:
We will promptly delete such information where appropriate.
10. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in:
- Our services;
- Technology;
- Legal requirements;
- Business operations.
Where significant changes are made, we may notify you by email (where appropriate) or display a prominent notice on our website.
The "Last updated" date at the top of this page indicates when this policy was most recently revised.
Your continued use of our website constitutes acceptance of any updated version of this Privacy Policy.
11. Contact Us & Regulatory Complaints
If you have any questions, concerns, or requests regarding this Privacy Policy or the way we process your personal information, please contact us at:
We aim to respond to all privacy-related enquiries within 48 hours.
If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's supervisory authority for data protection.
Website: www.ico.org.uk
Telephone: 0303 123 1113